Game-changers. Deal makers. Goal-makers. Boston sets itself apart because of our people. We are a breed who takes pride in breaking rules for all of the right reasons. Here are a few with whom I am particularly smitten. Some quit jobs to chase their dream, others work the midnight hours on their passion projects. All are moving the needle in this city.
Bianca de la Garza, CEO Lucky Gal Productions
What is your profession?
I own a production company and develop content for TV and digital platforms. My passion is creating unforgettable moments for viewers. Be it a show I am hosting or producing I want people to remember it.
Why did you choose it?
I chose to leave my television anchor job and become an entrepreneur because I wanted freedom. Freedom to create content that I would like to watch myself and share with the world. Starting Lucky Gal Productions is one of the best decisions of my life. I encourage those feeling the start-up bug to go for it. It is not easy but it is exciting. For me, life is about living every moment to the fullest.
What is your idea of moving the needle?
I define “moving the needle” as just having the guts to attempt to move it. I applaud creatives and artists who don’t care about the critics. Those who are expressing their vision because it is their truth. If you are speaking your truth you are, in fact, moving the needle in your own way. We don’t have to star in a TV show to have an impact in the world. Every single person, every day of their life can make choices that “move the needle”. It just takes courage and listening to your intuition.
How did you find the courage to pursue your dreams?
My attempt to “move the needle” is providing a platform for content I feel real people want. I’m seeing a growing interest in niche female programming. For a long time mainstream media fed us stories that didn’t resonate with us or any women in our lives. Our friends, sisters and colleagues were not reflected accurately. That is the ethos of my company Lucky Gal. In addition, I want to make people laugh because, more than ever, this world needs it.
What are words that you live by?
It’s from Osho: “I live my life based on two principles. One, I live as if today was my last day on earth. Two, I live today as if I am going to live forever.” Those words sum it up for me. Live with no regrets, tell important people in your life how much they mean to you, spread joy and love to others. Also, take special care to nurture your body, mind and spirit. It will serve you well. Wait, is that an inspirational quote too?
How do you spend your day?
I’m a project producer, which means I assemble and support talented teams of people to create things. I’m currently working with a fantastic team on the redevelopment of a vacant storage building in Union Square, Somerville. We plan to turn it into a public market of 30-plus food, art, and retail vendors. We’re designing the building in such a way that it is accessible and affordable for aspiring chefs, artists and entrepreneurs. The units are small and inexpensive—less than $1,000 per month. The folks we working with are simply radical.
How do you define moving the needle?
I would define ‘moving the needle’ as consistently working toward a righteous outcome. The most important problems are incredible complex. The people who spend every day working on those problems see ‘the needle move’ very infrequently and yet they continue to show up every day. Those people are absolute heroes.
How are YOU contributing?
Honestly I think the most impactful work I’ve done in recent months was to help my mother, who runs the Center for Restorative Justice, design a budget for a grant proposal. I’m proudest and most energized by the work I do supporting and collaborating with fantastic humans in civics and municipal advocacy.
What are words that you live by/inspire you?